Strategy Case Study:     Growth Platform Creation

Challenge

• Marketing team of a highly profitable niche business unit unable to get senior business management to support expansions
• Underlying market experiencing double digit growth rates
• Profitability of this business segment also double digit growth
• Senior business management embarking on an overall growth strategy but viewed the perceived risks of this business as too large
  

Outcome Achieved

•  Transformed niche business into one of just four, and the newest, growth platform of this company
• Doubled revenues of the $200 million business through an acquisition five times larger and several years sooner than originally envisioned
• Acquisition provided continued and substantial profitable growth further through bolt-on acquisitions in the highly fragmented market

Engagement

•  Addressed obstacles one-by-one through market research and due diligence
•  Identified expansion vehicle with maximum effect and minimum risk
•  Prepared and presented case to the business senior management to gain approval to proceed
  
  

Why the Solution Enterprises Team? 

• Principal led the effort to identify risk as a key issue and addressed it
• Approval process satisfied all constituents
• Decades of small and large company experience was instrumental in revealing true objections and obtaining answers
• Follow-on work executed beyond the initial engagement completion